Who Really Matters?

When it comes to your audience who really matters? Seems like an easy question right? One that I thought I could answer for a long time. That is until the truth hit me in the face. Only 1% of your audience matters to your business. Let that sink in for a few. Yep, I said […]

Gray Bearded Green Beret

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Writing Great Blog Posts: 10 Tips to Make That Happen

In order for your business to establish a strong web presence, you need constant engagement and communication with your customers, and one way to do this is by writing great blog posts.   A blog is an inexpensive but powerful tool for building brand awareness or visibility, especially when you are using search engine optimization […]

Increasing Conversions: 3 Ways Video Marketing Can Help

Social media marketing with the use of video promotes your brand, products, and services. They can do this with demos, testimonials, webinars, live stream events, post-purchase onboarding, and digital ads. Video advertising has the highest click-through rate among all digital ad formats. They are efficient in engaging potential high-quality leads to know more about your […]

Free Keyword Research Tools: The 7 Best Tools for 2020

Keyword research is at the core of Search Engine Optimization (SEO). It involves identifying the most commonly used words or phrases that people search for on the internet. For this reason, it gives marketers an idea of the demand for specific keywords and how competitive it is to rank for these terms on the search […]

More Website Traffic: 5 Ways to Get You There

Since 4.33 billion people across the globe are internet users, only businesses that can effectively market their products and services online will get the chance for exposure to potential customers. More website traffic is synonymous with business growth, so you have to pay the utmost attention to developing your website. With website traffic being the […]

Professional Photos: 10 Reasons Why You Need Them

Nowadays, photography, can be done by anybody because of the availability of DSLRs and phone cameras. Even when promoting and marketing your business, it is tempting to ask a low-budget amateur photographer to do it, or say yes to the well-intentioned friend who volunteered to do the shots for you. More often than not, you […]

Growing Instagram Followers and Engagement: 10 Proven Tactics to Get You There

With over 1 billion individuals on Instagram every month, Instagram is an incredibly well-liked social network outlet. To help you fully understand that number, the United States population is over 325 million. Growing Instagram followers and engagement can equate to more sales for your business, more people seeing your blogs, and a better community for […]

Parts of a Sales Funnel: What Are They?

Sales funnels, also known as sales processes or revenue funnels, are the processes in which a company or a seller leads his customer to buy the product. As the name suggests, the process of sales is like an actual funnel. In the starting stage of a funnel, the number of targeted buyers is higher, but […]